Raine Reggans

Raine founded Pura Vida Color Studio nearly 15 years ago with a clear vision: create a space where craft, care, and intention drive every appointment.

Known for precision cutting and custom gray blending, Raine creates soft, natural transitions that honor the way hair actually grows. Her approach to dimensional color is rooted in tonal balance — warm, cool, and neutral shades placed with purpose so color evolves beautifully between visits.

Whether it's a modern pixie, textured layers, or a full color transformation, Raine combines technical precision with an artistic eye. She takes time to understand each guest's hair history, lifestyle, and goals before picking up a brush or shears.

As the studio owner, Raine sets the standard for every stylist on the team — consultation-first service, continued education, and an unwavering commitment to hair integrity.